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Toshiba Telecommunication Systems Division

Cloud-based service or on-site PBX?


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Total Cost of Ownership

Which approach is right for your IP business communications?

Most business owners realize it doesn’t make sense to do everything in-house. It is not realistic—or necessary—to maintain all the services and infrastructure needed to run the business. For example, for most SMBs, it usually makes more sense to have the building owner handle HVAC and landscaping, a security company to watch the property, and an agency to handle PR and marketing. It just doesn’t make sense to maintain staff and facilities for those support functions when quality services are readily available from specialists.

The same is true of your company’s business communications as well. There’s no need to buy, install and maintain an on-site PBX (private branch exchange telecommunications server)—unless you want to. With cloud-based voice over IP (VoIP) service from a trusted service provider, you can get advanced IP business communications as a pay-as-you-go service from a specialist.

Toshiba offers its award-winning IPedge® business communications system as its cloud-based VIPedge® service. With VIPedge, you get the benefits of an on-premises IPedge system, but instead of buying or leasing the system, you simply pay a monthly service fee based on size and usage.

An affordable alternative to an on-premises business telephone system, VIPedge enables companies to pay a monthly service fee based upon system size and usage instead of purchasing a telephone system.

Here are some of the top reasons hosted VoIP offerings such as Toshiba’s VIPedge cloud service are gaining traction with SMBs.

Trade a capital expenditure for a predictable monthly operating expense.
With cloud-based VoIP, the central intelligence of the telephone system resides in a service provider’s secure data center. All you have to buy or lease are the end-user devices—such as phones and routers—and the local area network (LAN) to connect those devices to the provider’s IP network. Instead of an upfront capital acquisition for the server, you simply pay a monthly service fee based on the number of users and the selected calling plan.

Reduce the cost of business communications—without compromise.
Toshiba’s VIPedge starts at an average of a dollar per day per user. The standard business user fee includes VIPedge capabilities and unlimited free local and long-distance minutes. User fees for high-volume businesses (those averaging more than 2,000 minutes or 1,500 calls per channel per month) include 1,200 free local and long-distance minutes per channel per month. Calls beyond that (and international calls) are charged on a per-minute basis.

With VIPedge, the organization can budget for communication services as a predictable monthly operating expense. There are no added costs for acquiring the IPedge servers or the IT infrastructure to support it. There are no added costs for annual maintenance contracts, software upgrades and other system support requirements. You also do away with the cost of office space and energy to house, protect and power the phone system. You also reduce network costs by running voice and data on the same IP infrastructure and the same trunk connection to the managed IP network.

Project a big-business image with an SMB-friendly package.
Some vendors offer very limited capabilities with their hosted VoIP solutions. Toshiba’s VIPedge service delivers a comprehensive feature suite based upon the IPedge, such as advanced call processing, voice mail with unified messaging, unified communications, and the ability to use a PC or laptop as an IP soft phone. With advanced IP communications capabilities, any small business can present a big-business persona to the public and compete on a par with much larger organizations.

Toshiba’s VIPedge service provides the award-winning benefits of an on-premises Toshiba IPedge® business telephone system but without the need to buy, install or maintain your own core servers.

Keep users in command of their preferences and customizations.
The IPedge server resides in a secure, off-site data center, but users still have full control to personalize their own phones, call handling, messages and more, just as they would if the IPedge server were in the office. The actual physical location of the IPedge server is transparent to them.

Using the administration application via their PCs, tablets or laptops, users securely access the phone system over the Web to:

Get better performance from your business phone system.
With the VIPedge cloud service, your telephone system is managed by IT specialists in world-class data centers that have power protection, survivability and disaster recovery resources far beyond what any small business could provide. You don’t have to worry about powering, maintaining or updating the IPedge server. Toshiba takes care of all that in the cloud, and you always benefit from the latest firmware, software and features.

Become a more agile business.
With a cloud service, you’re not locked into a long-term commitment to on-site equipment or a specific communications approach. Pay only for what you need today, and expand on demand. It’s easy to open a new location or add seats to meet short-term or unexpected requirements. New applications are efficiently deployed and managed in the cloud rather than on individual devices. With this flexibility, the business can respond rapidly to new opportunities and changing market conditions.

Advantages of the VIPedge service vs. purchasing an on-premises telephone system

One of the most exciting things about VIPedge is the surprisingly low price for the number of powerful, enterprise-level features you get. Larger enterprises spend hundreds of thousands of dollars to provide their employees with these advanced calling features that Toshiba provides for about a dollar per day per seat.

With VIPedge, there is no PBX equipment to buy, install, maintain and replace, no maintenance contracts or IT personnel to pay, and no software upgrades to install. It's all fully managed for you.

For many SMBs—especially those that expect to grow or have dynamic demands, such as high seasonable variability—cloud-based VoIP is a very attractive and cost-effective alternative to an on-site PBX.

Unless your organization is in the business of maintaining IT infrastructure, why not get advanced communications from a specialist? To find out more, contact your Authorized Toshiba Dealer today.

Toshiba America Information Systems Inc., Telecommunication Systems Division
9740 Irvine Blvd., Irvine, CA 92618-1697 www.telecom.toshiba.com
To locate an Authorized Dealer, call: (800) 222-5805